MUMBAI: Bollywood movie Udta Punjab doesn’t have any special effects like Bahubali. It doesn’t even have a superstar like Aamir Khan, but it could become the highest grossing Hindi movie ever.
Trade analysts say that the movie could break records of movies like Bahubali and P.K. and could do a business of 900 crore rupees by the next weekend i.e. by the end of 26th June 2016. Not only that, it could well become the only Bollywood movie to enter the 1000 crore club.
While the movie’s story – which deals with corruption of Akali Dal and the drug problem not well highlighted by the Congress party – has to be praised for its success, analysts say that one of the reasons why the movie is doing so well is because Arvind Kejriwal endorsed it.
The Delhi Chief Minister is very busy working for good governance in the National Capital Region of Delhi, but he took time out to watch the movie and tweeted this:
Just watched UDTA Punjab. V powerful. Badals must watch it to see what they have done to Punjab.
— Arvind Kejriwal (@ArvindKejriwal) June 17, 2016
Arvind Kejriwal watches very few movies and whenever he watches he tweets about them. People know that such a busy and honest man will only choose to watch and talk about those movies that are good, and hence Kejriwal’s tweets help as a box office stimulant.
After super success of Udta Punjab, Bollywood producers will surely be making a beeline in front of Kejriwal’s office to get a word of appreciation!